Years before she married the NBA billionaire, Michael Jordan’s wife, Yvette Prieto, was involved in a renowned Cuban industry.

Did you know Michael Jordan and his wife, Yvette Prieto, met for the first time in Florida? It was back in 2007 at a Miami nightclub. A fun fact about Florida: It is the state with the largest Cuban population in the US. Prieto, born in Cuba, graduated from the University of Florida, and a little time down the line, her and Jordan’s paths crossed. While pre-2007 Michael Jordan is no stranger to the world, pre-2007 Yvette Prieto certainly is…

The impact of one’s cultural background is often quite significant when it comes to business and entrepreneurship. This is particularly true for Yvette Prieto, whose Cuban heritage encouraged her to enter a rapidly growing market. Per a video on the Nicki Swift YouTube channel, “After graduating from the University of Florida, Yvette Prieto tried her hand in the business world. The Cuban native reportedly worked for her parent’s company – a hospital – as well as in the real estate market. Prieto also helped her entrepreneurial father in his cigar manufacturing business before she changed career paths.”

Did you know Michael Jordan and his wife, Yvette Prieto, met for the first time in Florida? It was back in 2007 at a Miami nightclub. A fun fact about Florida: It is the state with the largest Cuban population in the US. Prieto, born in Cuba, graduated from the University of Florida, and a little time down the line, her and Jordan’s paths crossed. While pre-2007 Michael Jordan is no stranger to the world, pre-2007 Yvette Prieto certainly is…

The impact of one’s cultural background is often quite significant when it comes to business and entrepreneurship. This is particularly true for Yvette Prieto, whose Cuban heritage encouraged her to enter a rapidly growing market. Per a video on the Nicki Swift YouTube channel, “After graduating from the University of Florida, Yvette Prieto tried her hand in the business world. The Cuban native reportedly worked for her parent’s company – a hospital – as well as in the real estate market. Prieto also helped her entrepreneurial father in his cigar manufacturing business before she changed career paths.”

At one point, basketball may have been everything for Michael Jordan. However, over the years, he also developed a love for golf. So, years after he hung up his Air Jordans, married Yvette Prieto, and moved to Florida, he wanted to create his own ultra-exclusive golf course. Grove XXIII may have officially appeared on the golf map in 2019, but it took years of brainstorming and ideation to become the luxurious property it is today. And it has hints of Prieto’s influence.

One of the aspects of Grove XXIII that stands out is its 15,000-square-foot clubhouse with a curved structure. To bring this design masterpiece to life, keeping in mind Jordan and Prieto’s tastes, they hired Nichols Architects and Dailey Janssen, the same firm that designed one of Prieto’s favorite hotels, the W South Beach in Miami.

Yvette Prieto’s involvement in the $23.4 billion cigar industry illustrates how culture, entrepreneurship, and the dynamics of the global market converge. While she may have worked in the industry for only a short time before finding what she really loved, it was a stepping stone in Prieto’s journey that helped her make a name for herself.